With 19 years of experience in integrated marketing communications, I lead media and marketing digitalization at BASF, the largest chemical producer in the world.
My mission is to conceptualize and lead digital media and marketing campaigns across various business units in Africa, leveraging my core competencies in public relations, digital marketing, multimedia production, and corporate events management. I have won a bronze award from PRISA for one of my campaigns, and I have positioned South Africa on BASF’s internal top 20 LinkedIn marketing globally. I am a detail-oriented leader, a team player, and a fast learner who serves internal and external clients with poise and professionalism. I have a passion for delivering quality and excellence, and a vision for driving digital transformation and innovation in the media and marketing field.
