CRO Personality Of The Year 2020 – Experimentation Elite Award
• 15 years optimising online sales
• Doing analysis in Python feels like playing video games
• AI enthusiast tinkering with Cursor, Replit, LangChain
I run AWA digital – CRO agency for Avis, Canon, Interflora, Nike, TFG, Toyota, Woolworths, PnP and serious online businesses.